Schedule

Monday, April 27

• 7:15-8 a.m. Breakfast
• 8 a.m.-12 p.m. Sales Training 201: Moving From Transactions to Strategy*
  Speaker: Chad Prinkey, Well Built Consulting
  
  Once the basics are in place, it’s time to grow. Sales 201 takes membership professionals to the next level—teaching you how to grow existing relationships, lead intentional outreach tied to your chapter's growth strategy and strengthen retention. Become a proactive sales strategist, not just a reactive doer. All tenured membership professionals are invited to attend this training, while new membership professionals should complete Sales 101.
  
  *This training is not included in ONE event registration pricing. Please add to your selections before check out.
• 12-3 p.m. ONE Conference Registration Open
• 1-4 p.m. Membership Professionals Summit—Reinforcement 101 and 201: Standardizing the Membership Playbook
  Speaker: Chad Prinkey, Well Built Consulting
  
  Consistency drives growth. This in-person summit spans two half-day sessions and will bring membership professionals together to review and reflect on Sales 101 content, crowdsource best practices, solve real problems and standardize what works. The result? A packaged, replicable playbook that can be shared and scaled across chapters—so every professional is rowing in the same direction. In the first half day, we will focus on reviewing and implementing the ABC Sales Process, while the second half day will focus on role playing these concepts, so the training sticks.
  
  Education Track: Membership
• 1-5 p.m. Education Professionals Orientation
  Speakers: John Mielke, Senior Director, Apprenticeship Programs, ABC National; Haley Moyers, Director, Workforce Programs & Initiatives, ABC National
  
  This session provides a focused overview of ABC’s education and workforce development priorities. Attendees will learn about key initiatives, essential resources and proven practices that support chapter-led training, craft education and workforce-pipeline development. Connect with peers from across the country and gain clarity on how to strengthen your chapter’s impact.
  
  Education Track: Education
• 5-7 p.m. ONE Conference Welcome Reception

Tuesday, April 28

• 7:15-8 a.m. ONE Conference Breakfast
• 7:30 a.m.-3 p.m. ONE Conference Registration Open
• 8 a.m.-12 p.m. Membership Professionals Summit—Reinforcement 101 and 201: Standardizing the Membership Playbook
  Speaker: Chad Prinkey, Well Built Consulting
  
  Consistency drives growth. This in-person summit spans two half-day sessions and will bring membership professionals together to review and reflect on Sales 101 content, crowdsource best practices, solve real problems and standardize what works. The result? A packaged, replicable playbook that can be shared and scaled across chapters—so every professional is rowing in the same direction. In the first half day, we will focus on reviewing and implementing the ABC Sales Process, while the second half day will focus on role playing these concepts, so the training sticks.
  
  Education Track: Membership
• 9-10:15 a.m. ONE Conference Concurrent Sessions
  
  Outreach for the Trades—Turning Engagement Into Enrollment
  Speakers: Bill Roachell, President, ABC Arkansas; ABC of Indiana/Kentucky and Southeast Michigan Chapter Staff
  
  How can chapters turn community outreach into meaningful enrollment outcomes? This session explores common approaches to assessing the impact of career fairs, school visits and other outreach activities, with an emphasis on tracking engagement and identifying what leads prospective learners to take the next step. Work through the elements of an effective “outreach-to-enrollment” funnel, while considering how to move individuals from initial interest to registration. You’ll leave with practical ideas for measuring your efforts, refining follow-up strategies and strengthening your chapter’s education pipeline.
  
  Education Track: Education and Workforce Development
  
  AI Tools Every Marketer Should Know in 2026
  Speaker: Nick Espinosa, Founder, Security Fanatics
  
  This session will empower you to level up how you use artificial intelligence tools to leverage the latest advancements and maximize results. Learn tips to speed up your video content creation, enhance your website to leverage AI search, and scale your content quickly and efficiently. Participants will see live demos of popular AI tools, hear how chapters are applying them within ABC guidelines and exchange their own “AI hacks” in small group discussions.
  
  Education Track: Marketing and Communications
  
  A Crash Course in ABC National’s Government Affairs Resources
  Speakers: Brandon Ray, Senior Director, State & Local Affairs, ABC National; Vance Walter, Senior Director, Legislative Affairs, ABC National
  
  Join us for an information-packed session designed to give chapter leaders and staff the insider’s guide to all the resources available to help you advocate for the merit shop. From effective lobbying and issue advocacy to navigating political engagement, this session will walk you through everything you need to know about ABC’s powerful tools and programs—including ABC PAC, the Free Enterprise Alliance and the Construction Legal Rights Foundation.
  
  Education Track: Government/Legislative Affairs
• 10:15-10:30 a.m Networking Break
• 10:30-11:45 a.m. ONE Conference Concurrent Sessions
  
  Tech-Driven Training: Transforming Construction Craft Education
  Panelists/Presenters: Patrick Scarpati, Director of Construction Technology and Innovation, ABC National, Chapter Staff, Technology Providers
  
  Through real-world examples and collaborative discussion, attendees will learn how to create connected, future-ready classrooms that mirror modern industry practices. Whether you oversee a program, teach in a lab space or classroom or support curriculum development, you’ll leave with actionable ideas to elevate your training environment and better prepare students for the technology-driven construction workforce of tomorrow. This session explores practical, innovative ways to integrate technology into construction craft training—both in the classroom and in hands-on learning environments. Participants will have the opportunity to hear from their colleagues along with technology providers and achieve these objectives:
  
  
  • • Identify construction technologies widely used in the industry today and how they can enhance instruction and skill development in your craft training program.
  • • Apply effective strategies for integrating technology in both classroom and lab spaces to improve engagement, comprehension and jobsite readiness.
  • • Design a plan for incorporating at least one technology-based tool or method into your own training program.
  
  Education Track: Education and Workforce Development
  
  Email That Converts: Building Campaigns Members Actually Read
  Speakers: Martha Patterson, Senior Director of Marketing and Communications, Associated Builders and Contractors of Metro Washington; Kim Trautman, Database Trainer and Support Specialist, ABC National
  
  Email remains one of ABC chapters’ most powerful marketing tools—when done well. In this workshop, learn how to use 2026 design trends and strategies to build engaging, on-brand email campaigns that drive action: from crafting compelling subject lines and segmenting audiences to using automation, personalization, AI and interactive content. Then, discover tips for understanding analytics to drive future success.
  
  Education Track: Marketing and Communications
  
  Tools and Resources to Protect the Merit Shop
  Speakers: Brandon Ray, Senior Director, State & Local Affairs, ABC National; Brian Sampson, Chapter President, ABC Empire State; Vance Walter, Senior Director, Legislative Affairs, ABC National
  
  When union organizing activity rises, preparation and knowledge are your best defenses. In this session, ABC National staff will provide a comprehensive overview of the resources and support available to help chapters and members respond effectively to union organizing efforts. Learn how ABC can help you with the tools for members to stay compliant while preserving their right to operate in a merit shop environment.
  
  Education Track: Government/Legislative Affairs
• 11:45 a.m.-12 p.m. Networking Break
• 12-12:45 p.m. Lunch
• 12:45-2 p.m. Opening Keynote—From Curious to Capable: Mastering AI in Minutes
  Speaker: Nick Espinosa, Founder, Security Fanatics
  
  Nick Espinosa is a nationally recognized cybersecurity and technology strategist who helps organizations navigate rapid change and make smart, sustainable technology decisions. In this keynote, he will break down what AI means for mission-driven and nonprofit organizations, offering clear, practical guidance on how to begin using AI tools to improve operations, support staff and enhance program delivery. Drawing on his work with businesses and nonprofits across the country, Nick will highlight emerging opportunities, common pitfalls and simple steps organizations can take to adopt AI responsibly and effectively. Attendees will leave with a grounded, accessible understanding of how AI can support their work now and in the future.
  
  General Session
• 2-2:15 p.m. Networking Break
• 2:15-3:30 p.m. ONE Conference Concurrent Sessions
  
  Membership Is Everyone’s Business
  Speaker: Well Built Consulting
  
  Membership growth isn’t just the responsibility of the membership professional—it’s a shared effort across the entire chapter and volunteer network. We’ll explore how every staff member and volunteer—including board members—can play an active role in building relationships that strengthen and expand membership. In a mixed training and panel-style environment, see how local chapter members have helped grow their chapters organically.
  
  General Session
  
  The Case for Accreditation
  Speakers: John Mielke, Senior Director, Apprenticeship Programs, ABC National; Steve Nellis, President & CEO, American Council for Construction Education
  
  The American Council for Construction Education (ACCE) accredits construction education programs, including Register Apprenticeship Programs. In this session, ACCE's Steve Nellis will explain the benefits and process for accrediting your chapter's construction education programs. Steve will also review ACCE's Teaching & Learning Practitioner Certification (TLP) which is designed to develop instructors in the areas of curriculum development, instructional delivery and content creation. Certification for individual instructors is available under the TLP as well.
  
  Education Track: Education and Workforce Development
  
  
• 3:30-3:45 p.m. Networking Break
• 3:45-5 p.m. ONE Conference Concurrent Sessions
  
  Membership Is Everyone’s Business: Practical Applications
  Speaker: Well Built Consulting
  
  Building on our earlier discussion about shared responsibility in membership growth, this hands-on session will focus on putting those ideas into action. Through interactive role plays, real-life scenarios and guided activities, participants will practice strategies for engaging volunteer leaders, board members and staff in member recruitment. This session is designed to help participants gain confidence applying what they’ve learned and leave with actionable approaches they can use immediately within their chapters.
  
  General Session
  
  Suicide Prevention: Building a Culture of Care and Hope—Case Studies and Practical Applications
  Speaker: Haley Moyers, Director, Workforce Program & Initiatives, ABC National
  
  Suicide continues to deeply affect the construction industry—but through awareness, openness and connection, we can make a difference. Hear real-life stories about recognizing the warning signs, starting difficult conversations and navigating support for those in crisis. Learn the unique pressures that construction workers face and the importance of looking out for one another on and off the jobsite.
  
  Education Track: Education and Workforce Development
  
  
• 5-5:30 p.m. Networking Break
• 5:30-7 p.m. ABC Awards Celebration
  Join us for an energetic awards celebration that brings everyone together to celebrate professional growth and success. Connect with colleagues from across the chapters and share in the excitement of our collective achievements. It’s a fun and inspiring way to kick off the event, recognize dedication and celebrate the collaboration and enthusiasm that drive our continued success.

Wednesday, April 29

• 7:15-8 a.m. ONE Conference Breakfast
• 8-9 a.m. ONE Conference Concurrent Sessions
  
  Table Talk: Building Membership Excellence
  Session Leaders: Membership Professionals Council. Facilitated by Well Built Consulting.
  
  In this fast-paced, interactive workshop, membership professionals will rotate through four topic tables led by seasoned ABC membership veterans. Each station focuses on a key area of chapter success—such as onboarding new members, enhancing the member experience, connecting the value proposition to member needs and building lasting engagement. Participants will exchange stories, share best practices and collect actionable takeaways you can apply immediately.
  
  Topics:
  • • New member onboarding
  • • Volunteer members/committees
  • • Proven fresh ideas from young professionals
  • • Retention: invoicing
  
  Education Track: Membership
  
  Yes, the Curriculum Matters! Unlocking Options for Related Instruction
  Speaker: John Mielke, Senior Director, Apprenticeship Programs, ABC National; Ginny Shindelar, VP of Education & Training, ABC Iowa; Dave Sload, President, ABC Keystone
  
  Choosing the right curriculum means aligning learning objectives with the outcomes your programs need to achieve. This session provides an overview of available curriculum options for related instruction and highlights key factors to consider when selecting and implementing materials. Participants will explore effective practices, common delivery models and ways to support consistent, high-quality learning across programs.
  
  Education Track: Education and Workforce Development
  
  One Message, Many Channels: How To Build an Integrated Campaign That Works
  Speaker: Cathy Geiger, Marketing & Community Affairs Director, ABC Greater Michigan, Marissa Hettel, Marketing & Events Coordinator, ABC Illinois
  
  Your audiences are seeing your chapter’s messages across email, social media, web, events and video—but are those messages working together or competing for attention? In this session, chapter staff will walk through real examples of fully integrated campaigns that tie all strategic goals into cohesive, omnichannel marketing strategy. You’ll learn how to map your own campaign step by step, identify the best channels for your messages, and gain tips for incorporating AI and leveraging social media algorithms to amplify your campaign for maximum impact. Walk away with a reusable campaign framework you can apply to your next major initiative.
  
  Education Track: Marketing and Communications
• 9-9:15 a.m. Networking Break
• 9:15-10:15 a.m. Unlocking the New ABC AMS: Capabilities and Insights
  Speakers: Jen Huber, Vice President, Information Management & Chapter Relations, ABC National; Kim Trautman, Database Training & Support Specialist, ABC National
  
  ABC National will provide a look at the new Association Management System (AMS), walking chapter staff through key features, functionality and tools designed to support membership, events, education, reporting and operations. New features will also be demoed to include online event registration, the member portal and education portal for students, instructors and members and third-party integrations like Constant Contact.
  
  General Session
• 10:15-10:30 a.m. Networking Break
• 10:30-11:45 a.m. How To Capture Attention and Inspire Action in a Short Attention Span World
  Speaker: Dr. Mike Comer, President, The Hayes Group International Inc.
  
  In a world of short attention spans, multitasking and constant digital noise, leaders must communicate differently to inspire action. This session equips association leaders, chapter presidents and ABC professionals with strategies to connect with today’s audiences, including board members, executive committees, ABC members across generations, across platforms and communication styles. Participants will learn how to sharpen messages, engage with executives and deliver ideas that stick.
  
  General Session/Workshop
• 11:45-12 p.m. Networking Break
• 12-12:45 p.m. Lunch
• 12:45-2:30 p.m. Best Practice Blitz: Rapid-Rotation Learning for Chapter Success
  In this high-energy, fast-paced session, attendees will rotate through best practices in four core topic rooms—membership, education, volunteer management and marketing/comms/events—to hear proven strategies from peer experts and share ideas. Each topic features a brief, focused panel presentation followed by audience Q&A and lively discussion. You’ll leave each room with practical, field-tested tactics you can adapt for your chapter immediately.
  
  General Session
• 2:30-2:45 p.m. Networking Break
• 2:45-3:45 p.m. ONE Conference Concurrent Workshops
  
  Table Talk: Building Membership Excellence
  Session Leaders: Membership Professionals Council. Facilitated by Well Built Consulting.
  
  In this fast-paced, interactive workshop, membership professionals will rotate through four topic tables led by seasoned ABC membership veterans. Each station focuses on a key area of chapter success—such as onboarding new members, enhancing the member experience, connecting the value proposition to member needs and building lasting engagement. Participants will exchange stories, share best practices and collect actionable takeaways they can apply immediately.
  
  Topics:
  • • Membership directories
  • • Building relationships
  • • Celebrating members
  • • Retention: nonresponders
  
  Education Track: Membership
  
  Learning That Sticks: The Science of Adult Engagement in a Digital Age
  Speaker: Dr. Mike Comer, President, The Hayes Group International Inc.
  
  This session explores how adults learn, engage and retain information in today’s fast-paced, tech-enabled environment. Designed for association educators and leaders, it provides insights and strategies to design learning that lasts. Participants will discover tools and approaches that make learning relevant, interactive and immediately applicable.
  
  Education Track: Education and Workforce Development
  
  A Stronger Voice: How Chapters Can Win With National Communications Tools
  Speakers: Donna Reichle, Senior Director, Communications, ABC National; Erika Walter, Director, Media Relations, ABC National
  
  This fast-paced, interactive workshop shows chapters how to plug national tools directly into local communications—so everything you need is at your fingertips.
  You’ll work with messaging, templates and digital assets to learn how to clearly convey your chapter’s value proposition, strengthen your credibility and communicate with confidence across member, public and media audiences.
  In this session, you’ll learn how to:
  
  
  • • Turn national messaging and templates into strong, locally relevant stories
  • • Pitch local media with the right timing—and the right angle
  • • Build a practical, ready-to-use media-ready folder for when reporters call
  • • Nurture ongoing relationships with reporters and become a trusted source
  • • Spot the difference between ineffective vs. effective press releases
  • • Quickly revise and improve content through short, guided exercises
  
  You’ll leave with actionable drafts, simple templates and a communication system you can apply immediately—regardless of your chapter’s team size.
  
  Education Track: Marketing and Communications
• 3:45-4 p.m. Networking Break
• 4 p.m. Networking Your Way!
  
  Continue to develop your connections with a night on the town exploring all that Indianapolis has to offer. It’s Derby Week, and the fun is waiting for you! You choose your agenda, location and company for an evening of making memories

Thursday, April 30

• 7:30-8 a.m. ONE Conference Breakfast
• 8-9 a.m. Concurrent Sessions
  
  Contractors on the Front Lines: Tackling Growth, Workforce Challenges and Advocacy
  Speaker: Thomas “Murph” Murphy, Vice President, Power & Construction Group
  
  Hear directly from contractors representing small, mid-sized and large ABC member companies as they share the real challenges and opportunities shaping their businesses today. This panel dives into workforce development, safety culture, client expectations and navigating the regulatory and political landscape. Attendees will gain a 360-degree view of what’s driving contractor success across the industry—and practical insights they can bring back to their chapters and members.
  
  General Session
  
  At the Helm: How Chapter Presidents Shape Member Value and Market Impact
  Speakers: Kim Davids, President, Arizona Builders Alliance; Karin Tucker Hoffman, President, ABC Florida First Coast
  
  Presidents from small, medium and large chapters—spanning red, blue and purple states—share how they balance advocacy, membership growth, staff leadership and board engagement. This candid discussion explores how local dynamics shape priorities, the creative ways leaders deliver member value and the common challenges that unite chapters of every size. You’ll leave with practical insights, relatable stories and renewed ideas to strengthen your own chapter’s leadership.
  
  General Session
• 9-9:15 a.m. Networking Break
• 9:15-10:15 a.m. ONE Conference Concurrent Sessions
  
  Contractors on the Front Lines: Tackling Growth, Workforce Challenges and Advocacy
  Speaker: Thomas “Murph” Murphy, Vice President, Power & Construction Group
  
  Hear directly from contractors representing small, mid-sized and large ABC member companies as they share the real challenges and opportunities shaping their businesses today. This panel dives into workforce development, safety culture, client expectations and navigating the regulatory and political landscape. Attendees will gain a 360-degree view of what’s driving contractor success across the industry—and practical insights they can bring back to their chapters and members.
  
  General Session
  
  At the Helm: How Chapter Presidents Shape Member Value and Market Impact
  Speakers: Kim Davids, President, Arizona Builders Alliance; Karin Tucker Hoffman, President, ABC Florida First Coast
  
  Presidents from small, medium and large chapters—spanning red, blue and purple states—share how they balance advocacy, membership growth, staff leadership and board engagement. This candid discussion explores how local dynamics shape priorities, the creative ways leaders deliver member value and the common challenges that unite chapters of every size. You’ll leave with practical insights, relatable stories and renewed ideas to strengthen your own chapter’s leadership.
  
  General Session
• 10:15-10:30 a.m. Networking Break
• 10:30 a.m.-12 p.m. Closing Keynote—How Stress Can Impact Your Personal Judgment
  Speaker: Ken Smithmier, President, P3 Insights
  
  Participants will have the opportunity to take the Judgment Index Leadership Assessment at no cost and gain insights into how personal values shape decision-making, how stress impacts clarity and how to build sustainable habits that support effective leadership at every level of chapter operations. Discover how ABC chapters are already utilizing the assessment to strengthen resilience, protect sound judgment under pressure and elevate everyday performance. Note: Complete instructions for accessing the assessment will be shared one week prior to the conference.